BlockAsset

NFT Marketplace

We created an NFT marketplace specifically for trading BlockAsset's digital collectibles. Blockasset is a leader in the web3-sports realm, to create a holistic digital sports arena for fans. Among their digital assets are $BLOCK and $ASSET tokens and athlete NFTs designed by world-renowned artists.

UI-UX Designer
UX Research, UI Design, Usability Testing

Duration
Aug 2023 - Oct 2023

How can we centralize and manage all NFT trading activities internally?

  • Buy and sell NFTs

    Buy and sell NFTs of various athlete collections.

  • Detailed trade analysis

    Know the latest trends, floor prices and trade statistics.

  • Blockchain activities

    View all data stored on the decentralized ledger.

Dive Deep

Similar to many other web3 services, BA also boasts a close-knit community comprising individuals who utilize our platforms for NFT and Token-related services. We conducted user surveys and interviews within the community to gather valuable insights.

After conducting user interviews, we created a journey map to comprehensively grasp the tasks undertaken and identify any pain points experienced by the users.

We found that our users want to:

  • Filter cheapest for rarest

  • Floor trends, charts and data analysis

  • NFT sniping and lowest prices

  • Uncommon NFT traits and ranks

The Design…

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